SEO Tools - Dark Horse
I would say the most underappreciated SEO tool is … Microsoft Excel.
Why I think that ? Because we have so easy access to data from google search console and google analytic. It`s free data . But how we are using it ?
Is it not the case that we just use to look at the data draw some simple conclusion but we don`t analyses it in the way to draw actionable insights ?
Using Data and Excel it is possible to pull powerful and actionable insights to impact traffic.
How to do that ? How to use Excel as a SEO tool.
It`s not something very easy, You need to try to segment Your data, from overall go to details and from details go to things that build those numbers.Ask data as many questions as possible and build theories to check
Trust in our SEO knowledge, tools and experience.
SEO TOOLS - BY SEO NORWAY
Are You looking for SEO tools ? That`s the spot
In my experience with SEO I was lucky to try variety of tools, form simple search engine rank checkers to multi functional complex systems with many many many features.
SEO software – which can I recommend ? Is there best SEO software ?
I would say it`s depends from Your budget and the target. If You do not have a lot of time for SEO or You do not have a big strategy investing in expensive tools would be a waste of money.
I for sure recommend one of the multi function, multi feature solutions like Semrush Ahrefs or Searchmetrics . Every of them has it`s benefits and weak points and they can be really helpfull. I would also say crawler like Screaming Frog or deepcrawl is must have for SEO specialist nowadays. But I strongly believe most important features You can find in free SEO tools also.
Free SEO tools.
SEO is all about rankings. No matter how fancy and how content focus You are Content Marketing and SEO are for me always mainly measurable only in Rankings. Keywords drive traffic to Your content Traffic depends from the potions. Simple right ?
Free ranking checkers:
https://www.serplab.co.uk/
http://www.whatsmyserp.com/
As far as crawler is consider, I recommend Screaming frog free version ( crawls up to 500 pages) xenu link sleuth, and You can give a try to Beam us upp , seo crawlers.
To be honest You can create crawler Yourself in Python, I did it.
SEO toolkit king
And best SEO tool would be …… pearl in Your SEO toolkit crow gem….
Ladies and gentelmens let me present!…..
Google Search Console!
Why it`s the SEO toolkit, most important tool ? It gives You all… indexation, linking domains, queries, impressions, Your pages errors even keywords density. Before You start throwing money in super fancy SEO software I would strongly recommend learn to use 100% of GSC power.